Affiliate Marketing Secrets

Affiliate marketing is the process of promoting
a product that belongs to someone else with a view to earning a commission when the product
is bought. The product can be promoted directly from
the owner’s website or through a network that markets products for many owners, such
as Clickbank or Amazon. The affiliate marketer has to obtain a unique
affiliate digital code from the product owner or network to enable a sale to be traced to
the particular marketer and to earn the commission for the his effort. The commission rate payable typically ranges
between 30 and 75 per cent of the sale price. Research has shown that 90 percent of affiliates
make a total of 10 percent of all the affiliate revenue generated. What this means is that the super affiliates;
who are the remaining 10 percent of affiliates make the rest of 90 percent of all affiliate
income. In other words, if you want to be successful
in affiliate marketing, you have to unlock the affiliate marketing secrets responsible
for the success of top affiliates, which involves getting maximum profit with minimal effort. Once you learn the affiliate marketing secrets,
you can join the group of top 10 percent super affiliates. The following are among the secrets: 1. Cloak your affiliate links. Whether it
is a link you use in email marketing or a website link, make sure you hide the irregular,
strange looking link that tells everybody that it is an affiliate link. People become rather sensitive and are not
likely to click when they see that it is an affiliate link. It is better to use affiliate cloaking tools
or php redirects. When you hide your affiliate link, you increase your conversion rate by
a big margin. 2. Super affiliates use niche marketing in
their business. They target specific market niches rather
than going for broad markets. It is normally easier to publish content that
gets high ranking in the search engines for tight niches than broader markets as it is
usually very competitive with big established sites taking top spots in the search engines. You know that ranking well means more targeted
traffic which then translates to sales. 3. Build mini-sites for each product. Make sure you build a unique website for each
individual product that you promote. It’s crucial that you avoid lumping all
of your chosen affiliate products together on one website just to save some money on
web hosting. The best scenario is for each individual product
to have a website, or at least a sub domain. In this way you can streamline your marketing
efforts to focus them on better results. However, if you are reviewing different products
in the same niche, then it is alright to have them on the same website. You can write reviews on 3 or 4 products but
not more to avoid the possibility of confusing the buyer on which product to choose. Whenever possible, include on the web pages,
testimonials from previous buyers of the product to help prospective buyers make a more informed
decision to buy. 4. List building. Driving traffic to your web pages is a perpetual
task which is challenging even for experienced affiliates, but many marketers do not optimize
their traffic. They focus on bringing in fresh traffic but
fail to capture them for follow up purposes. Research has confirmed that it is more likely
that someone would buy your affiliate product after being exposed several times than just
seeing the product once. Most people who do not buy on the first exposure
but given sufficient time to warm them up to the benefits, the potential for them to
convert into customers is much higher. Secondly, once they buy from you, you can
continue to make repeated sales from these customers. In order to manage this system efficiently,
you require an autoresponder service which can do a great job in sending a series of
email messages. You start by collecting contact information by offering free reports to your
prospects. This allows you to stay in contact with the
customer and educate him about the products you offer. Therefore, building a list is vital
in your affiliate marketing efforts. 5. Presell the product initially. Avoid sending your prospect by banner ads
directly to the affiliate sales page, because simply they are ads. This is a big mistake made by both new and
even some veteran affiliates. Presell your prospect with a review website
or even some testimonials from past customers. The ideal situation is to warm your prospect
up, and get him or her excited before sending them to the affiliate sales page. This would dramatically improve the chances
of a conversion to sales. It is important therefore to find good affiliate
programs with solid content and sales copy that you can modify for your presell pages. In some niches, like the Internet marketing
niche, customers expect bonuses when they buy through your affiliate link. When you offer a bonus, such as a video or
a report, ensure it correlates closely with the product you are promoting. 6. Article marketing. Article marketing is a powerful system in
affiliate marketing and is one of the best secrets of affiliate marketing used by top
affiliates. This is one form of content publishing which
can be used to establish yourself as an authority. When you brand yourself as an expert, you
will have loyal customers. Besides, your articles will drive targeted
traffic from the search engines and indirectly from other related websites that post your
article. 6. Outsource repetitive tasks. Initially, you will have to do most of the
work by yourself. When you start making some money and can afford to pay other people to
help you, then you have to outsource a lot of the work, especially the repetitive tasks. Outsourcing will help you grow your business
by leverage (or gearing) using the efforts of other people, while allowing you the time
to concentrate on marketing.

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