Common Mistake That New YouTubers Make
– I’ve got 12 common mistakes
that new YouTubers make. It’s comin’ up. (jazzy music)
(punching) – [Narrator] Brian G. Johnson! (record scratching)
(ringing) – Hey it’s me, Brian G. Welcome back to the channel. If you’re new, welcome! If you wanna grow a channel,
well stake your claim and amplify your message by subscribing. Click on the bell notification
and you’ll be on your way. Common mistake number one: Not taking the time to learn how the YouTube algorithm works. I think it’s really important
for YouTube creators to take the time to understand
what YouTube really rewards and what YouTube honors. Here’s what’s up, call
it the YouTube platform, call it the algorithm, doesn’t matter. What does matter is to take the time to understand what YouTube really values and what they reward. Things like user engagement,
watch time, titles, tags, all of that stuff, that matters. Mistake number two: Not understanding competition on YouTube. This is a huge one. If you don’t take the time
to understand and honor the channels that are crushing
it for various search terms, you will struggle a very
long time on YouTube. And here’s an example. How to start a YouTube channel. I search for that. Now I wanted create a video
on that particular topic, how to start on YouTube,
but it was too competitive. I came up with this phrase instead, beginners guide to
starting a YouTube channel, and turns out, with my channel
of only 36000 subscribers, I was able to break the
top five video results. That’s fantastic. (dinging)
(popping) Common mistake number three: Not being on camera. People tune in to TV shows because they get to know and
like the people in the show. People return to YouTube channels because they like the YouTubers, and when you’re on
camera, it makes it easier for people to get to
know, like and trust you. So get in front of the camera. Now here’s what’s up. You don’t have to do all of these things, but if you find, “Oh I’m doing that too “and I’m also doing that.” The more of these mistakes
that you’re making will make it more challenging
and more difficult to grow, so keep it in mind. And common mistake number four: You’re not creating your own voice over. Now our last example was
not being in the frame, not being on camera. If you create your own voice
over that’s good enough, but if you’re not on camera, and you’re not creating
your own voiceover, you’re at a great disadvantage. Mistake number five: Not editing out the fluff,
or unneeded content. Sometimes I see these
videos and they’re like, people are fumbling to get ready. Don’t do that. Seriously, I don’t
wanna come across harsh. I guess this is a little harsh, but at the end of the day, I really want you to grow
and it’s hard to watch people that are constantly
asking, “How can I grow?” But obviously, take the time to get set up before you start recording, or, if it takes you five
minutes to get set up and you’re recording, no
problem, just cut that out. Editing for the win. Mistake number six: Not uploading a custom thumbnail. And I’ll go on to say not taking the time to learn how to craft great thumbnails. You wanna take the time
to make a thumbnail that’s easy to understand, to comprehend. Forget about reading, a few
words, a simple, clean image, and that will result in more people understanding what your video
is about and more clicks. This is a common mistake, number seven: Not uploading consistently,
at least one video weekly. So many YouTubers, they wanna grow. However they’re not
consistent with their effort. If you’re uploading one
or two videos a month, it’s simply not enough to bring
people back to your channel, to trigger the algorithm,
and grow effectively. So just know that you wanna
publish at least once weekly. Mistake number eight: Not focusing on one core idea or theme. So in other words my channel
is about video marketing. On my channel you find stuff
about how to edit videos, how to publish videos to
YouTube, how to make a thumbnail, how the YouTube algorithm works. It’s all related and it’s super important, if you wanna grow, that
you create themed content. The more random, the more
different your video topics are, the more incredibly
engaging you’ve gotta be. Mistake number nine: Not focusing on improving
the viewing experience. Now this is something that
takes YouTube creators a while to focus on. That is the viewing experience. Instead of saying “My videos are awesome,” saying “Hey what can I improve? “Where’s the weak link? “Do I have bad audio? “Is my editing kinda weak? “What can I improve on
to focus and improve “that visitor viewing experience?” When you focus on that, things get pretty exciting, pretty quick. Number 10 is a soul crusher: Not being realistic with
YouTube growth expectations. It’s really easy to be a viewer on YouTube and watch the most successful YouTubers, and never really take
the time to think about that you’re watching a YouTuber
that’s in the 1% category, or the 3% category, that is, one out of a
hundred channels make it to maybe 50000 subscribers. And thus when you get
started with your channel, you’re gonna expect thousands of views, tons of engagement, lots
of comments, and so on. That’s not being realistic because what you’re not
seeing is almost always, these channels that are hugely successful, have been at it for years and years. So do yourself a favor, to be realistic and
pace your expectations, and that will allow you to move forward. It’s when we get these ideas of where we’re gonna be and
what it’s gonna be like, expectations, that we run into trouble. Mistake number 11: Letting your obstacles
become your excuses. Here’s what’s up, it’s really easy to say, “I don’t have the time to make this work,” or “I don’t have the
personality for YouTube. “I don’t have the proper
gear or equipment.” And as you say these
things again and again, your obstacles become your
excuses, and that’s a drag. I saw Casey Neistat talking
about this and it’s so true. So many people let their
obstacles become their excuses. Don’t do that. I’m far too old for this
platform but so what. And number 12: Not studying your YouTube analytics, and specifically, audience retention. Audience retention is the pathway for becoming a big channel. It’s the thing that you can leverage, even with a hundred
subscribers, or 500 subscribers. In order to place videos
in suggested video views, to be able to rank your
videos really, really well. Now here’s what’s up, if
you are a small channel, check out this video in
the YouTube card now, it’ll help you grow. And do this if you wanna grow on YouTube. Stake your claim and amplify
your message by subscribing. Click on the yellow B to the G icon below. You’ll subscribe and I’ll
continue to share the strategies that have allowed me to grow,
and you’ll feed a poodle. I’ve got two and they’re hungry. I’ll see you next time. Ya dig?
Will have a look in all these 12 mistakes and refresh the journey again. Thanks Brian for advises.
So I just discovered your channel from Nick Nimmin. And Your channel is pretty informative plus you got this Mickey Rourke look which is pretty cool.plus you got this cool laid back talk like Benitcio deltoro from the movie Excess Baggage. Anyway I don't know if you have this covered on one of your videos but.on this video you said we should be seen so people get to know us.however I just upload my daughters volleyball videos and leave it at that. But recently I sort of discovered how to edit,so I added music and now I have more views.should I first give an intro to these videos with me the onscreen narrator while I also introduce the band.I won't make the excuse that I have no onscreen personality but I have heard my voice before on recording.not good or should I practice
hemm,how about children that not using camera
Awesome list! Being realistic is so true I am trying to remember that one 😊
Excuse me, sir… It is said that if the per cent of AdSene Page CRT is high, the Adsene will be dead. Is that true? if yes, how can we handle with it? Thanks!
I am on a Brian G binge watch this morning 😀 love your content and style 👍🏻 my channel needs all the help I can muster so I am taking notes 😎 thank you Brian!
Another great vid! Discovered you through Nick about a week ago, and having you on the background while doing the grindy ofcamera stuff for YT. Good tips and great vids! But you forgot the card near the end 😉 Keep up the good work!
Hey Brian, thank you for your videos, very informative! =)
If you enjoy some good jazz music then I am inviting you to my channel! =D
Relax while making another awesome video 😉
Best wishes
Rein-Oliver
A really eye opening video ❤
This video is very helpful!!!!
Amazing informative content ! 😘
Thanks so much for this. You are simply awesome. From a very small channel. Hopefully these will help me grow.
Would be lovely if you could do a video on point 8, not sticking to one topic. This is really really hard for me as there are so many topics in the nerd universe I like to talk about.
Mr Brian, I am subscribing to your channel. Really good stuff for those wanted to build our own YouTube channel.
This is terrific advice, only hope I can apply it.
I'm so new to YouTube. I've used your videos to help me drive in the right direction. I've put out about 5 or 6 videos in my first month or so. Watching this video makes me realize I need more face time in my videos. As I sit here making my videos I sometimes think that nobody really wants to watch me say stuff but as I'm watching your video I realize that I need to not let my fears or anxiety of being insecure about being in the videos more. I won't make this obstacle an excuse. Being at it for 1 month I've gained 20 subscribers. I'm not sure what to expect, realistically, or how long it will take to gain speed. My channel focuses on picking, trash picking and garage selling… stuff like that. I was motivated to create my channel after watching a few other guys that have the same passion to do this like I do. I just want to thank you and appreciate you for the videos that you put out. They've really helped me a lot and answer many of my questions about how to upload, when upload, thumbnails and everything involved with having a YouTube channel.
I am so glad I found your channel; will have to do editing on my videos:)
Amen still getting comfortable with being on camera. Working hard on keeping all the bad content out and allowing the good content in. Still got to make a lot of effort but I’m definitely learning from my mistakes. Thanks
Editing ftw 🕺🏼🔥🔥🔥
Thank you for all the tips! From a small channel it's very helpful. 🤩
Thanks Brian G you put things into perspective really well !
hes is 100 percent correct
mom says hey brian g.
Ditto! One of the best on YT of topic.
Great video Brian. I don't know how I missed this one, but it is great list to keep in mind.
Awesome man!!!👌✌🙂
Great advice! Thank you! I remember back when youtube first came out, you can post a video of yourself farting and get tons of views and feedback Lol
Times have changed, it's crazy.
As always great simple information that any YouTuber should follow. Thanks for the awesome tips👍👍👍
This one is going in a playlist! Really great! Love how many great points you squeeze in! Thank you!
FAR TOO OLD. I've been worrying about that. (a little. Not enough for it to have become an obstacle) I'm building slowly, but I'm building.
You have a talent of summarising your title into an average of 3 words for your thumbnail.
Thank you Brian G Johnson! I'm enjoying your videos and learning a lot from them. Everyone leave a comment to say thanks! Keep them coming Brian!
These were great tips, honestly! Some things I've heard before but I like how you explained things
Hi my friend. i enjoyed your content. thank you for the great information. i click the red button so that i am updated your lively channel. take care
Appreciate the insight Brian. Keep it coming.
Here are the 12 mistakes Brian talks about in this video.
1. Learn how the youtube algorithm works.
2. Not understanding competition on youtube.
3. Not being on camera.
4. Not creating your own voiceover.
5. Not editing out the fluff (unneeded content).
6. Not uploading a custom thumbnail.
7. Not uploading consistently one video a week.
8. Not focusing on one core idea or theme.
9. Not focusing on improving the viewer experience.
10. Not being realistic about youtube growth expectations.
11. Letting your obstacles become your excuses.
12. Not studying your youtube analytics and audience retention.
Yes
I’m glad I’m watching these videos before I start them. Just so I know I can avoid them without actually doing them
Your the best Brian!!! Thank you for this. Been learning so much. Gonna upload my second video this week! <3
I struggle with number ten the most i set unrealistic goals, i am now setting realistic goal for 2019.
4:49 Mistake number 9.5, forgetting about spell check (experience*) hehehe no worries though I love your videos man 😉
I am going to enjoy my journey
Thank you for your tips and strateges
I like how you help us small youtubers
"I'm far too old for this platform but so what?" Brilliant! 😉
Great points! Thanks for sharing!
Thanks Brian G
Question for #2: wouldnt you just choose both key phrase? Both the most search for and less competitive? isn't that what people are searching for? Thanks! Happy holidays !
Thanks !! Awesome Vid especially the competitive tips part 😀
Always great contents. Love your channel
I appreciate you for sharing such knowledge
awesome video so true I have to pace myself ..one of the best videos I've seen yet thanks Mr. G
Thanks for your great advice… i believe i can learn all i need… just from your channel…
Thanks. You help alot❤️
Thank you for helping me
if someone download a video what is the effect on video rating
☠️
You rock Mr. J
well crap… i should upload weekly then xD
thanks for all advice, you explain better than other channels with confusing advices xD
I tried growing my channel by watering it more often, but it didn't really work.
I'm so excited!! Thanks for the inspiration ♡
Wow!!! This video really hit a home tin for me!!! Thank you so much!!! Saving it
Thank you I look forward to learning" How-to" by watching your videos CJ Neft hooked me up. You have given me so many ideas
A mistake I did was adjusting my settings to make my videos. only be viewed on monitazation mode. It slowed my momentum down dont do it.
thanks for uploading – used your thumbnail tips and getting extra views just from that.
I am currently experimenting with #6. The Thumbnails! All your other tips on SEO have worked for me. 722 views in last 28 days. That’s +154%! That’s huge for me! Good luck everybody!!! Thanks BG! 🤘
The one thing I have been neglecting is audience retention. I have a good click through rate but retention is at 30% on average. 3 years and 2.3k subs, I honestly believe if I tackle retention I can hit 10k by end of year so thanks Brian
Thank You Brian! I learn a lot from you and like your personality it comes thru. I just posted my first youtube last night. I heard you say in this video that we can feel too old for this platform, that's one of the reasons keeping me from it for a long time. But so what! I love it! 🙂
Brian G Johnson TV .i liked all your ideas ,
Lovely
I'm finding my obstacles are viewer retention and engagement. There is very little competition covering 1st Edition Dungeons & Dragons,. unless you look at 5th Edition, there is boatloads of competition.
Belled.
I got a question for Mistake #8:
I'm a hybrid channel with both gaming and anime content. Both are what I'm good at in terms of editing, humor I bring, analysis, etc. However, both do differ as anime correlates to my analysis self (also with full playthroughs of this one anime game) and funny moments from past streams.
I've been noticing that my anime content is guaranteed to at least meet my minimum expectations while few of the gaming content haven't been doing so well where my minimum expectations aren't at least met; resulting lower rate of views and amount of likes to get.
I have started getting to thinking that the consequence is a split audience on what type of content certain people would watch from me. And not uploading once every 1-2 weeks of the same branding of content may not get into the suggestions page.
I mean, I certainly do have great videos of gaming content that has done REALLY well, but does this mean that I'll just have to choose which content to specialize in? Or should I create a second channel? However, if I do do that, I won't be able to upload once every 2 weeks for each as the video I would be working on my vary with how much effort I put in
Noted Sir.its a lot things to learn from you.
Thank you for these videos, they are really helpful 🙂
yep you are always righ .. i like being on camera but not always 📹 i wanna change this bad habit 😤
More great tips Thanks much! You're videos are very helpful!
I started my YT channel 3 days ago and already have 30 subs with people I don't know. I will take your advice and see where my channel goes by next month.
Your a G ya dig
awesome info!! question, can I do thumbnails?? (I'm a beginner 15 subscribers) someone told me I need more subscribers for that
publishing once weekly- bit difficult if you are animation.
Thanks for this vedeos I learn again GOD bless us all
#8 is definately me. I cant focus on one niche and I decided to just go with it. Lucky for me my topics concern often thw same typws of people.
Thanks for the video. Often blows my mind to see so many few youtubers that even try to make it better. I see big youtubers that dont even use tags or work on thwjr thumbnails … im like man! Imagine jf you put a little more effort to it.
Day 3 of my 30 day Brian G challenge, I need to say the topic of my video in the first 15 seconds. Will be cutting down my annoyingly long intros now!
I just tried to subscribe again ! That’s how I know you have great content!
Patience is the number one challenge for me. I have over 100k views but still only 640 subscribers. I have to remind myself my channel is only 7 months old.
"I'm far too old for this platform" you must have had some work done.
Thanks, very helpful.
3# again this really depends on the type of videos you make.
Ben thank you for tips Brian 👏🙏
🎯I was on target. 🕚Until 11 came along.😞
Great Tips 🙂
This helped me more than I thought any video could
Hi Brain, good content bro ^^ Could you tell me how do you use motion graphics articles from your videos. I could not find to use them in my videos(editing with premier pro).
I always love your clarity Brian You do a great job speaking in front of the camera I wish I had half the talent you've got buddy. Well we're sitting out here trying to grow this baseball channel that I've got in terms of pitching development and pitching athletes so keep up the good work and letting us know how to get that done
This Video is more than Awesome!! The Content is Great as well as the delivery of the topic. Hope to see more videos from you Brian G Johnson TV 🙂
2:01 about the camera thingy, well isnt it a bit unsafe? What if you use a like cartoon to show the emotions such as the odd1sout (yes ik they do somtimes do face cam but usually just cartoons). Once somthings on the internet its there forever
So helpful these tips!! Btw, about #3 adn #4 – if I'm not on camera often, is my voiceover alone good enough to carry the videos? Thanks!
B to the G . I hope your puddels are fed , Mr Johnson. great advices MAn!
BRAIN G CAN U EXPLAIN HOW TO GROW A REACTION CHANNEL AND GIVE TIPS PLEASE 💎💎💎💎👆
So I am doing all of this. And still can't still to breakthrough. I even edit my lives to get out any dead time in the beginning.
Brian has poodles!! 💛 Hiroshi loves poodles!