Instagram For Affiliate Marketing | 7 Algorithm Busting Tactics To Kickstart Sales


– With one billion active
monthly users and a growth rate faster than any other
social media platform, plus the huge opportunity of
only 36% of marketers using it, compare that to say Facebook at 93%, don’t you think that it’s time to learn how to really start leveraging
the power of Instagram? Well hey, this is Leah Rae
from ToddAndLeahRae.com, and today I’m gonna teach
you the seven critical steps for success for using Instagram for affiliate marketing to make sales. Instagram is going to be
around for a long time and is becoming a massive
force in the marketplace. So stick around and learn how you can get a head of the curve. (high-energy guitar music) Instagram is a hugely valuable platform that marketers can use
to build brand awareness, grow an audience, drive traffic, generate leads and make sales, all without having to pay for ads. So let’s dive into the
critical success tips for rocking Instagram
with affiliate marketing. Now we’re gonna be focusing
on affiliate marketing today because honestly, it’s
one of our favorite online business models, but the same
principles can be applied to any type of online business
that you’re looking to build. Now just a quick note as
we jump into these steps, is that this is the very
first video in a whole series that we’re gonna be doing
about Instagram marketing. So make sure to click the subscribe button and hit the little bell for notifications so you can benefit from the entire series. Now, tip number seven, less is more. You don’t have to post a ton
on Instagram to be effective. Unlike Twitter, where you’ll want to post several times a day, you
are totally fine simply posting once a day on Instagram. The very top brands on Instagram, post an average of five posts per week. So instead of trying to
pump out a bunch of posts, focus more on quality instead of quantity, and provide really high-quality
content for your audience. Number six, engage with your audience. Engagement is huge on Instagram. Instagram is the king social-media
platform for engagement. It’s what makes it so special. It has the highest
engagement rates by far over every other social-media platform. Take time to reply to every comment and especially if you are new, reciprocate engagement
with your followers. So if someone follows
you, follow ’em back. If they like something of yours, like one of their posts back,
and the same for comments. The higher engagement
you get, the more people Instagram will show your content to, and the bigger brand
awareness you’ll have, the more traffic you can drive, the more leads you can generate, and the more sales you can make. Number five, get to 10,000 followers as quickly as possible. Because then you unlock the
Swipe Up feature in stories. This allows you to drive traffic to any website that you want. So you can use stories for
flash sales to your website, you can use it for promoting webinars, for driving traffic to blog
posts, videos, landing pages, sales funnels, you name it. So get to 10,000 followers
as soon as possible, so you can unlock this feature. It’s really important because, other than this Swipe Up feature, your website link in your bio is the only other place you can publish
a active link on Instagram. The links in picture captions
that you see sometimes people try to do, they don’t work. So this is really important. Number four, lead with
value, not just pitching. Now it’s interesting, 30% of
Instagram users have purchased a product that they first
discovered on Instagram. But they are honestly not there to shop, and you need to lead with value with your audience and respect that. You want to inspire, educate or entertain your audience 80% of the time. So that when you finally do promote, say the other 20% of the time, you’ve built up some of that know-like-and-trust factor, with your people and they’re more willing to take the next step with you. But also because you’ll
get some great engagement on those value-based posts. So Instagram will be
showing all of your posts to more people, including
the 20% that are promotional. Number three, consistency is key. The type of content that
you are providing needs to be consistent with your offer, and with whatever info you
have provided in your bio, and whatever link you’re
trying to drive people to. I see people get this wrong all the time. They are posting about
say, health and wellness, but the link they are
trying to drive people to is about making money from
home, or something completely inconsistent with the rest
of what they’re doing. So be consistent. Number two, your bio is gold. Your bio should be easy to quickly read, and it should tell people exactly what they’re going to get by following you. When people check out your profile, they will make up their
mind if they’re going to follow you or not in
just a couple seconds. So keep it super simple,
and remember that people really honestly don’t care much about you, but they care about themselves. So speak to them and
what they will be getting from following your account. Now before we go into number one, which is specifically gonna
help you drive more traffic, generate more leads, and make more sales, I want to let you know about
a free Instagram training to teach you all of the ins and
outs of Instagram marketing, and to give you specific
examples of exactly what to post, and how to grow a very
targeted audience quickly. So as this video ends,
make sure to click the link at the top of the description to get registered for
this awesome training. Now finally, number one. You need to tell people the
specific benefit that they will get for clicking on the
link you have in your bio. Tell them to actually
click the link to get X. X being whatever benefit
your link offers them. So many people miss this mark completely. Most don’t have a call to action at all, they don’t actually tell
people to click their link, and even if they do tell
people to click their link, they don’t give them a
good reason to do so. Remember, people really
only care about themselves, so tell them what benefit they will get when they click on that link. Now if you follow each
of these seven steps, you can harness the power of Instagram to build brand awareness,
to generate traffic, generate leads and to make sales. Which of these seven steps do you personally find most helpful? Any other tips that you
would add to this list? Comment below and let me know. Again this is Leah Rae
from ToddAndLeahRae.com and I’ll see ya soon.

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